Home Economy Royal Enfield launches all-new cruiser bike Meteor 350

Royal Enfield launches all-new cruiser bike Meteor 350

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The Royal Enfield Meteor 350 can be out there in three editions – the Fireball, the Stellar and the Supernova.

Mid-sized bike maker Royal Enfield, a part of Eicher Motors, on Friday launched its all-new cruiser bike Meteor 350 at a beginning value of ₹ 1.76 lakh (ex-showroom Chennai).

The Royal Enfield Meteor 350 can be out there in three editions – the Fireball, the Stellar and the Supernova. All editions are fitted with alloy wheels and tubeless tyres as commonplace, giving riders comfort and peace of thoughts, particularly on lengthy journeys, the corporate mentioned.

While the Meteor 350 Fireball can be out there at a beginning value of ₹ 1,75,817, the Stellar comes at ₹ 1,81,326 and the Supernova at ₹ 1,90,536 (all ex-showroom Chennai costs), it added.

The Meteor 350 inherits its identify from one other Royal Enfield bike launched on the finish of 1952, the Meteor, a touring bike, the corporate mentioned.

The new mannequin has been designed and developed by designers and engineers based mostly at Royal Enfield’s two state-of-the-art technical centres, in Chennai and Bruntingthorpe, the UK. It is powered by a 349 cc air-oil cooled single-cylinder engine that generates 20.2 bhp and 27 Nm of torque at 4,000 rpm.

“We wanted to build a motorcycle that could ensure a great cruising experience for new, as well as experienced riders. The Meteor 350 is just perfect for that,” Eicher Motors Managing Director Siddhartha Lal mentioned.

The Meteor additionally comes with Royal Enfield Tripper, a handy turn-by-turn navigation pod that connects to the Royal Enfield App, he added.

“We have invested a lot of time and effort in making the navigation simple and sharply intuitive with native Google Maps integration. In a clear manner it gives the rider all the information needed to make the right decision on the road,” Mr. Lal mentioned.

Royal Enfield CEO Vinod Okay. Dasari mentioned with the Meteor 350, the corporate intends to create an entire new approach for folks to have interaction with the model and rework their buy and possession expertise and it provides its prospects a large selection of personalisation choices once they order their new bikes.

“While motorcycle personalisation has grown enormously over the last decade, the options available to create a personalized purchase experience are practically nonexistent. We’ve changed that. Our production team has worked diligently on developing new manufacturing systems at our world-class Vallam Vadagal plant, and has come up trumps with an intuitive, frictionless ordering system,” he added.

The firm mentioned prospects reserving a Meteor 350 will concurrently be capable of go for Annual Maintenance Contracts (AMC), prolonged guarantee and roadside help, all with flexibility in-built to go well with the necessities of the rider.

The new Meteor 350 provides to Royal Enfield’s legacy of cruisers starting within the Nineties with the Citybike, adopted by Lightning and Thunderbird.



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